An Organisational and Strategic Analysis of British Airways Essay

An Organisational and strategic Analysis of British Airways - Essay ExampleBritish Airways realises its strong spatial relation on the international airlines market, however, its focusing is also well aware of the constant competition with other companies. Therefore, over the last decade we were up to(p) to follow the well-considered steps of the BA management aimed to hold the position of the company and advance it further of the airlines market. permits for example, investigate the technical advancement of the company. Realising that currently the market conditions remain for the greater part unaltered the management of BA decided to perfect in the technical perspective. Thus, Strategic Development British Airways began the elaborateness of the longhaul snuff it of the company. The first step in this was the decision of purchase four Boeing 777-200 ER aircraft, which are divinatory to make the first flights in early 2009. These technical advances aim to provide better competi tive position of the company on the international market / About British Airways, 2007/.However, in this research Im not going to dwell on the introduction of technical news and expansion of the air fleet of the company. Instead I would like to discuss the changes, which were introduced in the structure, organisation and management of the company, which are aimed to prompt the cultivation and better performance of the company.British Airways realizes the necessity to improve its management and the qualification level of its employees. Therefore, I butt end say that BA is indeed able to foresee its future needs by identifying the skills and knowledge requirements to individually employee and then match need with opportunity.British Airways views the work as a proper occasion to teach its employees. In order to provide decent training and enable the employees to learn the company researches and develops new techniques) and seeks to find external